New Technologies to help reduce hair damage and improve blow-drying time.
Everybody talks about spending less time drying our hair, with our busy lives today.
Styling products with Thermal Actives help prevent Heat Damage which may have ingredients such as alcohols, ethanols and others evaporate water FAST, but can leave your hair generally drier or coat the hair over time.
Ceramics, Copper, and Tourmalines, heat enhancing materials have been added to styling tools including brushes. They were designed to retain and distribute the heat speeding up drying time.
Have you ever wondered, why there is a need to retain heat on a hair brush, as we all know COOLING is what sets the hair.
Heat damaged hair is a problem due to the amount of chemical services and an aging population resulting in delicate fragile hair.
Many styling brushes both aerated and vented are marketed as having bristles that are heat resistant plus having the ability to allow air and heat to penetrate through damp or wet sections of hair wrapped around a barrel of the brush, claiming to dry faster and without heat damage.
A HOTHEADS® hair brush features patented Thermal Conductive Technology® which has the ability to moderate heat and hot spots from the hair dryer reducing heat damage, cooling faster giving you improved styling experience and healthier hair.
Combined with CAPTIVE ENDS® or flared ends which control and focus the air and heat over the barrel of the brush, plus reduced heat is required resulting in less heat damage and a longer lasting pro finish.
CONTROL the AIR CONTROL the HEAT PREVENT the DAMAGE.
